Quality Content

That Matters

Go beyond the ordinary.

Create quality content that uniquely resonates

with your audience and builds brand authority.

17-SL-Digital-SusanLagmann-Fev2020-recad

Hi, I'm Susan,
a Content Marketing Writer & Strategist

With more than 20 years of experience in marketing and communications, I help B2B tech-focused companies create quality written content that builds brand value and move audiences from awareness to loyal customers.

Create Quality Content Faster.

Let me do the heavy-lifting so you can get more quality content out in the world.

Effortless

Don't know where to start? That's okay. I'll work with you to determine your company content needs and wishes. We'll work together to put together a well-defined project brief.

Quality

Worried about working with a new writer and getting quality work? That's normal. We all do. My Trust Guarantee lets you see my work first before signing-up to a project.

Get More Done

Ready to turn those post-it-notes of ideas into content? Absolutely. Impress the boss and teams with a steady stream of quality content that draws website visitors and grows sales.

Value

Tons of content isn't necessary. Quality over quantity is what readers want today. Value comes from well- thought-out content that resonates with the audience, answers their questions and builds trust.

Data & Research

Trying to find a way to turn important data and research into content? Potential customers often want facts before buying. Turning data into easily understood words and sentences and headlines that speaks to their questions is what I do best.

Partner

I see a client as a partnership first and foremost. It is by working together and ensuring the best-of-breed quality work that I am at my best. I go beyond the standard. No project is fully done until a client is 100% happy with the work.

Technologies

A sampling of technologies I write on includes supply chain, metaverse, digital twins, ML, AI, IoT, logistics, transport, energy, EV charging stations, ed tech, semiconductors, retail tech, steganography to name a few.

Trusted by

My professional experience and clients includes IBM, Texas Instruments, ChargePoint, APEX, Cosmo Tech, Nexans, Imatag, MR Agency, OpenClassrooms, Altios, CA Com, BBA, among others.

Projects

I write articles, blog posts, case studies, web pages, newsletters, ebooks, white papers, direct sales emails, press releases, biographies, brochures, executive reports, infographics, social media posts, and more.

What Clients Say

I have been collaborating with Susan for more than five years on B2B projects, notably for Nexans, and I have always been fully satisfied. She has a real ability to make complex technical topics accessible while maintaining clear, structured, business-oriented storytelling. Her understanding of the energy and innovation landscape, combined with her strong autonomy in project management, makes her a trusted partner who brings real added value to marketing and communications teams.

Frédéric Perrin

Dirigeant, Le Contact Moderne

Susan supported us in developing the full website copy for Heliqx, a new IT services company with a focus on OT networks and security. Her ability to translate complex, highly technical themes into clear, accessible language has been particularly valuable. She built the narrative from the ground up and ensured a coherent, consistent flow across all sections of the site.

Throughout the project, she worked with precision and discipline, always well prepared, highly efficient with time, and meticulous in her attention to detail. Deliverables were consistently on schedule, and the overall quality of the work was strong.

I am happy to recommend her for assignments that require clarity of thinking, strong structure, and the ability to turn technical content into compelling, user-friendly copy.

Flavio Poli

Partner, April Partners